Because cloud storage is frequently referred to as ‘online backup’ and ‘online backup’ is often termed ‘cloud storage’, many people confuse these two very different technologies. Yet, to tell them apart, you basically need to understand the main purpose of each.
Knowing the difference between what each technology does is of crucial importance, especially when it comes to things like Data Loss Prevention (DLP), Data Security and choosing the right cloud solution for your business.
What is Cloud Storage and How Useful Can it Be?
In simple terms, Cloud Storage is a type of Cloud Computing model that allows you to store things like valuable data, files and computing resources on remote (rather than on premise) servers accessed via the internet (the cloud).
When it comes to cloud storage, think of it as a supplementary solution to your hard drive. But what does that mean? Well, in pre-cloud times, data and computing resources were stored on hard devices, usually located on site.
On-Premise Storage, however, poses many challenges, especially when the amount of produced data keeps outgrowing the on-premise capabilities to store it all.
Cloud storage not only solves this storage issue, but also simplified things like collaboration, accessibility and sharing. Here are some of its main purposes 👇:
- 24/7 access to data.
- Time and cost efficiency.
- Improved scalability.
- Regulatory compliance.
- Easy sharing.
- Remote workers.
Unlike on-premise storage where you need to be physically present at the office to access resources, with cloud storage all you need is an internet connection and an authorized device and voila – a pool of resources conveniently available to you and your team.
➡️Note: There are three main types of cloud hosting: private, public and hybrid clouds. Popular free public cloud storage providers include Google Drive, Microsoft OneDrive, Dropbox and MediaFire. Learning the difference between these three types helps businesses choose the best solution based on their needs.
Security concerns remain the number one roadblock to an all-perfect storage solution. That’s why businesses love GAT , the most comprehensive Cloud Security and Data Analysis tools for Google Workspace and Chrome.
What is Online Backup and when should you use it?
Online backup (also known as cloud backup) is more about disaster recovery than storage.
Whenever the word backup comes around think of police officers on T.V asking for ‘backup’.
Officers ask for backup when they feel that a situation warrants more than a single officer to handle. Likewise, protecting your data from things like data loss or damage requires more than one approach to achieve.
The purpose of online backup is to replicate your hard drive, rather than supplement it. It’s like when you have this really valuable document and you print out more than one copy of just in case something happens to the original one.
Consider this real-life scenario for example:
A few years ago I stored all my valuable high-school pictures on an external hard drive that was later viciously attacked and stepped on by my nephew’s stroller. I never backed up my data, and so i couldn’t recover those valuable treasures and lost them forever. Sad but true story! 🤷♀️
Now let’s think about it on a bigger scale. An entire business’s buildup of resources and data lost or damaged in one simple unforeseen incident. Yikes, right? Well, here’s when backup comes to the rescue.
Online backup ensures that files are replicated in the cloud so that you can restore everything back to the way it was in case of disaster.
Because the purpose of online backup is to help you recover your data and resources, it comes with a set of features tailored to its purpose rather than storage.
Online backup, for example, allows you to retain your file system structure and set scheduled backups based on your business needs.
Some online backup services allow you to perform more cloud-related activities like share files. However, those capabilities are not always as robust as cloud storage services.
What does Cloud Storage and online backup have in common?
Both cloud storage and online backup host files in the cloud and allow you to access those files from devices connected to the Internet.
While the infrastructure is similar, what sets them apart is the ‘purpose’. A purpose that’s even conveyed in the wording: ‘Storage’ and ‘Backup’. It’s that simple.
💡 Finally, a general practitioner and a heart surgeon both provide medical services, yet each one does something completely different. Likewise, you should deploy a cloud storage service if you want storage, and an online backup service if you want backup, or both, of course.